Pinflux Review – Build Your Endless Stream of
Traffic
Official site:
https://goo.gl/4tx8aM
What
I’m going to tell you to do might take you out of your pinflux review. We are
going to be trying out new types of blog post layouts, blog topics, and
possibly tackling some technical issues that are currently beyond your
abilities. I’m going to try very hard to separate my blog traffic advice from
my monetization efforts. They were somewhat tied together, but they aren’t one
in the same.
I
will address monetization in a separate post or ebook. Stay tuned for that! One
last thing – as we go, I will be giving you some homework to do. There are note
pages at the end of this printout for you to take notes on. I suggest you get
out your to do list tool of choice (sticky notes, Evernote, etc) because you’ll
be getting specific instructions from me throughout the book and also having
your own epiphanies about how this advice applies to your specific blog.
When
we’re done, you’ll have a huge to-do list – but remember – these changes aren’t
meant to be implemented overnight or even in a few days. This is a months long
process that you must accomplish bit by bit. I have been told that this ebook
is slightly overwhelming (I did cram in a TON of knowledge into pinflux review !), so I
recommend reading it through completely once before you start trying to
implement anything. This way you’ll get a complete overview before attempting
any of the techniques.
Then
sit down with a printed version and a pad of paper and read through again
slowly, taking notes as you go so you can figure out how each step applies to
you. I truly believe these tactics will help no matter what niche your blog is
in. So let’s dive right in! If I had to nail down one thing you should do RIGHT
NOW, I’d say it’s this. For the longest time (years?), I struggled with this.
I
didn’t have a clear focus and couldn’t even nail down my site’s tagline. I
wrote about random things that didn’t really tie together, and my content
reflected that. Many of my posts were standalone because: A) They weren’t
interlinked amongst one another B) Because they truly were alone in that no
other posts were like them! This spring, I narrowed my focus into 7 verticals,
if you will, and it has done wonders for my traffic.
With
the rare exception, all of my posts now fit into one of the following
categories: ? Free Printables ? Making Extra Money ? Family Finances (how to
create a budget, etc) ? Holidays ? Blogging Tips ? Fun with Kids (my catchall
for parenting posts like playdate ideas, family bonding, etc) ? Weight Loss
They used to be all those PLUS recipes, meal planning, daily deals, frugality,
Black Friday, recipes, and more.
I
left all of those others posts on my blog since they bring in a bit of traffic
and interweave them occasionally into my narrative, but for the most part I
just pretend like I never wrote about them in the first place and have moved
on. I urge you to do the same! Let a few of your underperforming categories go
and focus on what already does well for you plus test out some other types of
content.
You
can always change your mind later. Action Step: Take a step back and evaluate
your blog. Does it have a clear focus? When someone lands on your homepage, is
it obvious what you’re all about? I bet some of you will say yes. In fact, I
bet some of you have narrow focuses and won’t even have to do anything for this
step. But so many of you are probably just like me.
Flailing
around trying to be like others and straying from what you really want to write
about. Take inventory of your blogging resume. What content do you A) love to
write B) could write a lot more about C) know people like? Only the categories
that meet those criteria should make it into your overall pinflux review.
If
you perform this analysis and still have too many categories, then create a
catchall category if possible OR make a few cuts based on the least well paying
categories. If you can’t think of an easy way to monetize a group of posts or
if you’ve tried to monetize them in the past with no luck, let that category
go. If one of your blogging goals is to make an income, then this will make
your decision to cut a category easier.
Using
income as a factor, I decided to cut time-sensitive deal posts. They were too
nerve-wracking to post, and they never seemed to make me much money. I had to
be willing to post them at the spur of the moment and monitor the campaign for
a change in status (i.e. when the advertiser decided to cap it). They weren’t
worth it for the amount of mental energy required.
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